Irina Cherepakhina has joined Tata Global Beverages as Marketing Director for Russia.
Irina Cherepakhina has joined Tata Global Beverages as Marketing Director for Russia
Irina’s career began in trade marketing at Carlsberg and Heineken in Moscow. Consumer marketing roles at P&G on Oral-B, Duracell and Old Spice followed and she then built on her experience covering electrical personal care with Philips. She joins us from her most recent role at Nestlé, where she was Marketing Manager for Chocolate.
Irina will be responsible for the growth of Grand, developing its future positioning, communications and innovation pipeline.
