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  3. COVID-19 Response

COVID-19 Response

LEADING
THROUGH THE CRISIS

The COVID-19 pandemic is a crisis unlike any other in modern history and one that is ruled by unfamiliarity and uncertainty.

At Tata Consumer, we have outlined five key principles, spanning a wide range of actions that help us respond effectively.

PEOPLE FOCUS
  • Ensure both physical and mental wellbeing
  • Safety first is the foremost across all fronts
  • Flexible working options across the globe
COLLABORATION
  • Work with government bodies and hospitals
  • Work with stakeholders in our ecosystem
  • Work with e-commerce delivery companies
RESILIENCE
  • Going the extra mile to actively meet challenges
  • Ensure that our factories operate to serve our customer needs
INNOVATION
  • New and innovative ways of serving and connecting with customers
  • Innovative marketplace models
GIVING BACK TO COMMUNITY
  • Supporting essential workers and vulnerable sections of society
  • Voluntary contributions
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